Soft Gallery is one of Denmark’s leading brands in the children’s fashion industry. They’ve existed since 2007, and they’ve won and been nominated for several awards during the last 10 years.
The design was made in close co-operation with the graphic designers in Soft Gallery, and I’ve been responsible for setting everything up, and making it work. One of the key challenges behind this task was to make it easy for Soft Gallery to update their +300 products when they publish a new collection 4 times a year.
The website is made in WordPress, and Soft Gallery has full control over the website and can make any changes themselves. The shop is created in WooCommerce, and has a lot of cool features, such as integration with their ERP system E-conomic.